Upselling - Upsell

Explode Your Profits By 54%(or more) Through Upselling

by Marty Fiegl

Upselling is a very simple concept, you just need to implement it. Upselling -- Offering another product or an upgrade to your product right before the customer makes a purchase. Upselling can increase your profits more than 54%.

If you aren't upselling you are losing money. This of course is BAD!

So how do you Upsell?

Simple. On your website when someone clicks order or checkout simply have it direct the customer not to input their information but to give them a "discount" or "Special" that compliments your main product. If you sell information the most often used upselling is selling master reprint rights. Simply allowing the buyer to choose a standard or discounted master reprint rights option.

If you sell say, books. When the customer goes to checkout have it list books by the same author and offer the buyer a discount if they purchase the other book(s) right then. The customer is already in the frame of mind to buy, what's an extra $10 or $20? In this state if they are even slightly interested you win and they win. They get a discount and you get more sales..

Take Care,

Marty Fiegl
marty@directsalesmarketingonline.com

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